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Our very talented friends James Chambers and Tom Judd, the founders of a London-based interaction design and animation agency asked us to design an identity for them. As most of their work lives on screen we took this, and their individual skill sets, as our starting point and designed on on screen animated identity that could also work offline in print. The idea was simple, a coded series of twelve blocks that occupied a fixed area on their website but would react to users and reform in multiple arrangements. Three of these were chosen to use in print and were letter pressed into lovely thick yellow card. So talented are these two that they quickly grew and are now known as Hover Studio and Animade.