SPF 15
IDENTITY DESIGN

We were approached by marketing agency SPF15 to rebrand their company and create an identity that would work across all print and digital media. A custom logotype was created, contained within a solid stamp-mark, which is embossed in print. The company name conjures images of holidays and sun — we used the typeface Souvenir to set the company information. In keeping with this theme, the reverse of all stationary is printed with a 50% tint airmail pattern.